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Lease Pull-Ahead for Your Loan Customers


Lease pull-ahead for your loan customers
Deliver a future value benefit with every car you sell. Help your customers protect their investment while securing influence over their next buying decision.

Give your customers Trade-In Flexibility, and up to $2500 in Negative Equity benefits. Trade-Up Promise provides three targeted windows of eligibility.

 What is the Trade-Up Promise program? The Trade-Up Promise program is a complete marketing solution that helps your dealership attract and retain customers. Trade-Up Promise has been designed so that you can provide your customers with an industry-leading future vehicle value benefit that protects their investment in their new vehicle, while encouraging their loyalty to your dealership at trade-in time

  • Capture the customer's next purchase by building loyalty to your brand
  • Promote your dealership with ready-to-use, branded advertising templates
  • Capture the attention of buyers in your showroom with branded materials
  • Provide your customers with a future vehicle value benefit that protects them against negative equity
  • Stay connected with your customer after the sale with ongoing Trade-up Promise communications

    For more information and to lock up your exclusive territory
    Contact us via Email or Call
    1 (866) 673-5475.

    View on Mobile Device

    *"Products and coverages vary by state and dealership. Please contact us directly at 800.980.5439 for full terms, conditions, and eligibility for your location."