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Thursday, March 05 2009

Beyond Commerce, Inc. Announces Third Consecutive Month of Record Revenues and is Profitable for the Month of February 2009

HENDERSON, Nev., March 3 /PRNewswire-FirstCall/ -- Beyond Commerce, Inc. (OTC Bulletin Board: BYOC - News) www.beyondcommerce.com, an E-commerce solutions, local advertising and niche social networking company, announced today that www.LocalAdLink.com has again exceeded its growth expectations. Total revenues of $3,326,000 for the month of February represent an increase of 44% compared with the prior month, and about 80% increase since December 2008. Based on current trends, the Company anticipates the first quarter to be profitable.

"We are creating income opportunities for people who need to make a living to support their families, pay mortgages and put food on the table during these difficult times in our financial lives," stated Chairman and CEO Bob McNulty.

LocalAdLink is a low cost provider of local advertising, selling ads to local businesses through its network and skilled independent ad sales representatives. Exploiting the "people-to-people" business model, LocalAdLink uses a local sales force in order to connect local businesses with local consumers with the goal to develop local marketplaces, helping small businesses grow and reach new geo-targeted customers. This business model has proved successful and the Company now has reached the pathway of profitability. Additionally, the Company has assembled a strong management team across all operating divisions and continually develops innovative technologies.

Bob McNulty said, "Our profitability will even get better when we launch i-SUPPLY, along with other pending technology products and powerful solutions for our valued Advertisers. The vision of Beyond Commerce is to go beyond our "hybrid" platform and to become a meaningful partner for any small or mid-size businesses that want to grow and increase their profits."

The i-SUPPLY's E-commerce widget store will enter the market using a beta version 1.0 on thousands of Web sites in late March 2009, offering about 1.8 million brand name products. i-SUPPLY will add an additional revenue stream and be the backbone of the proprietary advertising network the Company is currently developing.

About Beyond Commerce, Inc.
Beyond Commerce, Inc. (OTC Bulletin Board: BYOC - News) www.beyondcommerce.com, provides best in class products, services, and solutions by being the low cost provider in its market sector. i-SUPPLY, www.i-SUPPLY.com, offers easy to use, fully customizable E-commerce services, and revenue solutions for any Web site, large or small, and hosts local ads, providing extensive reach for our proprietary advertising partner network platform. LocalAdLink, www.LocalAdLink.com, is a local search directory and advertising network that brings local advertising to geo-targeted consumers. BOOMj, www.BOOMj.com, is the leading niche portal and social networking site for Baby Boomers and Generation Jones.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Except for historical information, the matters discussed in this press release contain forward-looking statements that involve risks and uncertainties, including but not limited to economic, competitive, governmental and technological factors affecting Beyond Commerce, Inc. operations, markets, products and prices and other factors discussed in the Company's various filings with the Securities and Exchange Commission.
Posted by: ATI Admin AT 02:06 pm   |  Permalink   |  Email

 

Email Marketing Done Right - We've been lied to - It's not all about the "Open",...initially

Toyota & GMC; Preferred Vendor- Marketing & Eccomerce

What emails yield the highest open rates, and which are relevant to your campaigns success? 
Let's begin by addressing the "Open".
It's not enough to get the email solicitation (for lack of a better word... perhaps informational piece? Nah.. we all know it's a solicitation... 

Any email deployment company can promise high open rates, but if they aren't opening the message for the right reason it will yield limited results. We have tested this time and again. 

Example Market Test: 

We deploy an email campaign with the subject line: "What do you think of Candi's new Bikini?", and yield an impressive 15% track-able open rate. Not bad ... if that's my only goal... We'll call that subject line "A". 

We launch another email to the same business prospect list, this time with the subject line "B"; "Dealers add profit with Security System Installs". "B" yields a mere 2.5% open rate... but wait...

Now you may think the first subject line is the way to go, however let me share further results...

Test Subject line "A" received 5 click-throughs to the landing page with further details and order options.

Test Subject line "B" received 200 click-throughs to the landing page with further details and order options 

The question is.. what are we trying to sell? Security Systems? or "Pictures of girls in Bikinis"...
Which yielded the best return?.... 

The fact is, "it's not all about open rates"... It's about relevancy. Now.., what could we do with the contact records of those who "Opened" our email based on a relevant Subject Line?.... We now know they are in the market or have a need or interest in what we have to offer, based on the fact that they opened, our relevant subject line... and what could we do with the contact records... the knowledge of which business prospect took further action; i.e. clicked through, based on that 'relevant" subject line?

This leads me to the final word in my headline...'initially"... Once an email is opened based on a relevant subject line....action was taken (click through), the highest yielding "OPEN", on an outbound email marketing lead generating initiative is the "follow-up" email to those recipients who opened and read your initial email based on a relevant subject line. We've seen anywhere from 35% clear up to 65% open rates on follow up letters... Now how could this change your prospecting efforts?

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